// 2007, Highlights

Discover life, discover Leffe


Leffe's beermeister

Why would you ever visit a beer site? Especially a tasty abbey beer like Leffe that is most enjoyed together with friends? The Leffe site offers reasons, excuses, reminders and experiences to share a moment and invite your friends to meet up.

“Discover life, discover Leffe” offers an insight into Leffe’s beers – an interactive beer tasting course and an animated museum – and offers opportunities to share experiences with your friends by sending them an invitation for a beer or to play Leffe Quatro, a very special chess game.

Website./ www.leffe.com
Flow storyboard (PDF) ./ leffe-walk-through-poster


Online Art Direction & Design

Client./ Leffe (InBev International)
Agency./ Euro RSCG 4D Amsterdam

Status./ Online
Awards./
- 2008 FWA (Favourite Website Awards)
- 2008 Mobius Award for Outstanding Creativity
- 2008 Spin Awards: Best website concept, Best web design
- 2008 Webby Honoree: Best use of video or moving image (12th Annual Webby Awards)

The Website

Leffe welcoming page

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