Henk and the COVID Vaccine Tattoo Band-aids

I met Hank Schiffmacher in 2012, when Joost van Praag Sigaar and I were pitching him a few creative campaign ideas for the Tattoo Museum.
Nearly ten years later, it’s awesome to see he’s still doing great work, and funny how things from the past pop-up where you least expect them. This time, thanks to my middle kid getting her first Pfizer vaccine!

The pitch, down memory lane, here. Now I have four band-aids designed by the King of Tattoo, if I ever fall off my keyboard. 😀